FLOODED NEW YORK
"In Elite's first year in New York we published 3 such books. The effect was explosive - for a whole year we flooded New York with hundreds of thousands of composites and each season the clients had a really up-to-date catalogue of all Elite's models. The Americans just loved the efficiency of it all, and appreciated our efforts to offer them a service the likes of which they had never seen before. And so the monopoly of the 'Big Three' was broken and Elite got into America."
Although Marlowe Press have had offices in London and Paris since the 60's, the Munich and New York offices have only existed since 1984. Throughout the 80's Marlowe Press have published 80% of the models cards and agency books for New York and Paris and London agencies. This accolade is to a model agency publisher what being Yasmin Le Bon or Paulina Porizkova would be for a model. It is the ultimate confirmation that Marlowe Press has the best production team for producing models publicity. The staff includes Art Directors, Graphic Designers, Re-touchers, Litho Printing technicians and management that work around the clock to keep all systems flowing on schedule. If an agent's promotion is a boring design, or badly printed, or full of mistakes, or late, it costs the agency and their models hundreds of thousands of pounds in lost bookings and reputation. Hence the top agents will not risk that for a cheaper printer or the nearer one on the corner.
The credits : 'Printed by Marlowe Press' or 'A Peter Marlowe Composite' carry a certain guarantee of professionalism that is considered worth paying for.
